Simplify business basics so your creativity can shine and earn!
Think of me as your business buddy: one simple, friendly step at a time, I’ll help you nail positioning, drive growth and boost profit so you end up each month with something to celebrate (and spend)!
Why I started
I started Basically. Business. because I saw too many talented creatives get lost in the business side of things
They poured their hearts into their work only to feel overwhelmed by spreadsheets, jargon, and pressure to make it all add up. Some gave up, not because they lacked talent, but because no one showed them how to run a business and stay true to their craft.
Sales ≠ Profit
Selling is just one part of the story
You can make a sale and still come up short especially if your positioning, pricing, and expenses aren’t aligned. A lot of coaches stop at teaching you how to sell, then leave you juggling the rest.
I don’t.
With a background in strategy and years of experience behind the scenes of global businesses, I help you connect all the dots: brand, positioning pricing, operations, cash flow so your business makes sense and makes money.
It’s about seeing the bigger picture and making smart choices that fit together that actually work!
My mission is simple:
01
Strip away the noise
Let’s clear the clutter and get to the heart of what really matters. Just simple, honest steps that make sense for you.
02
Make it human
Your business is about you! Your creativity, your passions, your dreams. Let’s keep it authentic and true to who you are.
At your pace
03
No rush or pressure. We’ll grow together one step at a time so you can build a business that feels right for you.

You were never meant to figure it all out alone.
Get in Touch
Ready to get started? Share a few details below, and I’ll be in touch before you know it. Can’t wait to hear about your creative journey!